stats

It is mind-blowing how social media networks have grown over the years. And the number of social media users is increasing at a significant rate day by day. In such times, leveraging your social media reach for your benefit can play a crucial role in your marketing journey. So, in this blog, we will learn about social media reach and some ways to improve it. Let’s dive right in. <br /> What Is Social Media Reach? Social media reach is the number of people who see the content posted across social media platforms. It shows how users see and interact with your content. Marketing departments may measure this metric to understand whether their content is effective or not. It also gives you information on the success of individual and influencer campaigns, the number of active follower...

The COVID-19 pandemic thrust many news consumers into a world of statistics and deep uncertainty. An endless swirl of numbers – case counts, infection rates, vaccine efficacy – can leave you feeling stressed, anxious and powerless if you’re not confident you know what they really mean. But when used effectively, statistics can help you know more, trust more and avoid surprise and regret when the unexpected occurs. People also tend to want them and find them useful when weighing uncertain risks and making decisions. I’m a decision psychologist. I study how people understand and use numbers as they’re figuring out risks and making choices. I then try to improve how numbers are communicated to help people make better decisions. Here are four ways that stats in the news can confuse you – and...

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Here Are 4 Tips To Help You Figure Out Tricky Stats – Numbers Can Trip You Up During The Pandemic