industry

29Sep

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DIGITAL MARKETING

Podcast Of The Week: What It Takes To Win Fast In An Ever-Changing And Highly Competitive Industry: Exploring The Hawke Method With Hawke Media Founder Erik Huberman

Interview with Erik Huberman - Founder and CEO, Hawke Media Episode 078- What it takes to win fast in an ever-changing and highly competitive industry: Exploring The Hawke Method with Hawke Media Founder Erik Huberman Start Your Outgrow Trial Outgrow is an interactive marketing platform that lets marketers and digital agencies create quizzes, calculators and assessments to boost their marketing efforts. Our tools help companies generate new leads, increase their social footprint and engage their customers. We've seen numerous examples of Outgrow customers getting up to 50% conversions using calculators and quizzes! Saksham Sharda Creative Director, Outgrow Erik Huberman Founder and CEO, Hawke Media Erik is the founder and CEO of Hawke Media, a highly ...

Amazing Quiz Ideas You Need To Try ASAP [+Industry-Based Templates]

30Jul

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FOR BUSINESS

Amazing Quiz Ideas You Need To Try ASAP [+Industry-Based Templates]

If you’re looking to create a quiz that actually helps you convert, you’ve come to the right place. Incoming: 50+ quiz ideas! If you are reading this, you’re most probably a marketer or a business trying to create quizzes to up your marketing game. You don’t want quizzes that just look pretty but something that provides value to your prospects and makes them your loyal customers. So, to help you generate qualified leads and boost your overall engagement, we’ve compiled a list of some of the most amazing and well-ranked quiz ideas for you. So, without wasting another moment, let’s dive right in! Types of Quizzes You Can Create Confused about where to start when it comes to creating your own interactive quiz? Let’s start from the beginning and understand the different types of quizzes t...

In The Restaurant Industry Its Not Easy To Construct A Menu

22Jul

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TOP FOUR

In The Restaurant Industry Its Not Easy To Construct A Menu

Your menu that you will have in your restaurant is determined by the type of customer market that you will serve. Specifically with each type of market, the manager, owner of the restaurant or the food services manager must determine the best type of menu that is suitable and preferred for the needs and desires of their specific food customer market. That is what the area, or drive around catchments area needs. It's not a chicken or egg scenario. If the area served has ten pizza restaurants but few hamburger chains, even if you like pizza, why put up another pizza restaurant menu? In designing a given menu, that manager must not only consider information on the market itself - for example age, gender, economic and employment conditions, frequency of eating out etc, but also the skill lev...

50 Years Ago Computer Space Launched The Video Game Industry – Here’s The Real Reason You Probably Haven’t Heard Of It

3Apr

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TECHNOLOGY, VIDEO REELS

50 Years Ago Computer Space Launched The Video Game Industry – Here’s The Real Reason You Probably Haven’t Heard Of It

Noah Wardrip-Fruin, University of California, Santa Cruz Before Pong there was Computer Space, the first commercial video game. The progenitor of today’s US$175 billion industry debuted on Oct. 15, 1971, at the Music Operators of America trade show in Chicago. Housed in a futuristic-looking cabinet, Computer Space took its place alongside the latest jukeboxes, pinball machines and other coin-operated games manufacturers were pitching to arcade and bar owners. Computer Space was innovative, but how was it to play? Ed Fries, CC BY-ND Computer Space, made by the small company Nutting Associates, seemed to have everything going for it. Its scenario – flying a rocket ship through space locked in a dogfight with two flying saucers – seemed perfect for the times. The Apollo Moon missions were in...

Would-Be Parents Can Lose Out On Having Children As A Result Of The Fertility Industry Being Poorly Regulated

4Apr

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Journalism, VIDEO REELS

Would-Be Parents Can Lose Out On Having Children As A Result Of The Fertility Industry Being Poorly Regulated

JOURNALISM'S Naomi Cahn, University of Virginia and Dena Sharp, University of California, Hastings When embryologist Joseph Conaghan arrived at work at San Francisco’s Pacific Fertility Center on March 4, 2018, nothing seemed awry. He did routine inspections of the facility’s cryogenic tanks, which store frozen embryos and eggs for clients who hope to someday have biological children. But what he found was not routine; it was an emergency. Almost all of the liquid nitrogen inside Tank 4 had drained out. Conaghan and his staff tried to save 80 metal boxes of frozen reproductive material, but it was too late. The contents had warmed, damaging or destroying 1,500 eggs and 2,500 embryos. Some belonged to a couple who traveled cross-country from their farm in Ohio, hoping to build their fam...

A Food Industry Expert Explains – What’s A Ghost Kitchen?

1Jul

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LIFESTYLE

A Food Industry Expert Explains – What’s A Ghost Kitchen?

Jeffrey Miller, Colorado State University While the phrase “ghost kitchen” may conjure up images of haunted houses, the reality is a bit more mundane. Ghost kitchens are food prep operations with no waiters, no dining room and no parking lot – really, no public presence whatsoever. But on food delivery apps, they’re alive and well. In short, ghost kitchens are physical spaces for operators to create food for off-premises consumption. And on apps like Grubhub and DoorDash, listings for restaurants operating out of ghost kitchens usually don’t look any different than those for brick-and-mortar operations. For example, where I live in northern Colorado, there’s a restaurant called Rocco’s Ravioli that appears on the apps. But Rocco’s doesn’t have a storefront. It’s a food delivery service...

What US medical supply chain can learn from the fashion industry

25May

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FASHION

What US medical supply chain can learn from the fashion industry

The shortage of crucial medical supplies, especially personal protective equipment, has crippled the United States’ ability to quell the COVID-19 pandemic. At least 54,000 nursing home residents and workers have died from COVID-19 in the U.S. as of June 26. This is a staggering number when compared to nursing homes in Hong Kong, which have reported zero deaths despite cramped quarters. Other countries with ample PPE, such as South Korea and New Zealand, have reported few deaths in nursing homes. The shortage of PPE in the United States has gone on for months and is expected to exacerbate in a second wave of COVID-19 pandemic, due to structural issues in the U.S. medical supply chain. As an operations management scholar whose research has touched upon health care supply chains, I have be...

Could This Be A Turning Point For The Industry? States Have Never Had This Much Money For Child Care

4Apr

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IN OTHER NEWS

Could This Be A Turning Point For The Industry? States Have Never Had This Much Money For Child Care

Biden’s American Rescue Plan allocated $39 billion for child care — a historic infusion. But states are relying on small staffs, old systems and a short timeline to get the money out equitably. Chabeli Carrazana Originally published by The 19th This story was supported by the Solutions Journalism Network, a nonprofit organization dedicated to rigorous and compelling reporting about responses to social problems. When it was passed in March, President Joe Biden’s American Rescue Plan included the single largest allocation for child care in the nation’s history: $39 billion. That’s more money than the United States has spent on child care in the past five years combined. The aid was disbursed to states and tribes in mid-April, and earlier this month, the administration released its guid...

Don’t Discriminate, Or Else FTC Warns The AI Industry:

3Apr

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AI

Don’t Discriminate, Or Else FTC Warns The AI Industry:

The U.S. Federal Trade Commission just fired a shot across the bow of the artificial intelligence industry. On April 19, 2021, a staff attorney at the agency, which serves as the nation’s leading consumer protection authority, wrote a blog post about biased AI algorithms that included a blunt warning: “Keep in mind that if you don’t hold yourself accountable, the FTC may do it for you.” The post, titled “Aiming for truth, fairness, and equity in your company’s use of AI,” was notable for its tough and specific rhetoric about discriminatory AI. The author observed that the commission’s authority to prohibit unfair and deceptive practices “would include the sale or use of – for example – racially biased algorithms” and that industry exaggerations regarding the capability of AI to make fair ...

Here’s Why The Oil Industry’s Support Of A Carbon Tax Could Be Good For Producers And The Public Alike

3Apr

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BUSINESS

Here’s Why The Oil Industry’s Support Of A Carbon Tax Could Be Good For Producers And The Public Alike

The oil industry’s lobbying arm, the American Petroleum Institute, suggested in a new draft statement that it might support Congress putting a price on carbon emissions to combat climate change, even though oil and gas are major sources of those greenhouse gas emissions. An industry calling for a tax on the use of its products sounds as bizarre as “man bites dog.” Yet, there’s a reason for the oil industry to consider that shift. With the election of President Joe Biden and rising public concern about climate change, Washington seems increasingly likely to act to reduce greenhouse gas emissions. The industry and many economists and regulatory experts, ourselves included, believe it would be better for the oil industry – and for consumers – if that action were taxation rather than regulat...