Tag: content

How To Create A Personalized Experience Using Interactive Content
WEBINAR EDUCATION

How To Create A Personalized Experience Using Interactive Content

FREE LIVE WEBINAR | March 9th, 2023 Interactive content is any kind of content that involves your audience in some way. It might be a quiz or assessment, calculator, poll, recommendation, chatbots, surveys, or giveaway. At the same time, it helps you generate heaps of valuable First Party Data that you can use to further refine CX while at the same time modifying your supply chain to better meet your client's needs. Go ahead and join our free webinar where together with our friends from Freshworks we'll take you through our specific use cases, demo & examples of how you can create personalized experiences using Interactive Content. What we'll cover How interactive content can create a personalized experience. Why personalized experience is crucial to creating a delightful cus...
EPISODE 086: Creating Cohesive Content To Increase Customer Conversion
DIGITAL MARKETING, THE LATEST NEWS

EPISODE 086: Creating Cohesive Content To Increase Customer Conversion

Interview with Mark de Grasse - President and General Manager of Digital Marketer EPISODE 086: Creating Cohesive Content To Increase Customer Conversion Start Your Outgrow Trial Outgrow is an interactive marketing platform that lets marketers and digital agencies create quizzes, calculators and assessments to boost their marketing efforts. Our tools help companies generate new leads, increase their social footprint and engage their customers. We've seen numerous examples of Outgrow customers getting up to 50% conversions using calculators and quizzes! Saksham Sharda Creative Director, Outgrow Mark de Grasse President, DigitalMarketer  Content strategist Mark de Grasse is focused on holistic, sincere methods of marketing and management. Since the middle of...
FREE LIVE WEBINAR: How To Build And Segment Your Email List Using Interactive Content
WEBINAR EDUCATION

FREE LIVE WEBINAR: How To Build And Segment Your Email List Using Interactive Content

Looking for a new way to grow your email list? One that doesn't just engage your target audience better but also provides you with valuable information you can use to make your communication feel more personal? Go ahead and join our free webinar where together with our friends from GetResponse we'll take you through the ins and outs of growing your email list using interactive content. FREE LIVE WEBINAR | NOVEMBER 15 @ 11 AM ET. SIGN-UP HERE! Speaker 1 Michal Leszczynski Head of Content Marketing @GetResponse Michal Leszczynski is immersed in developing, implementing, and coordinating all manner of content marketing projects as the Head of Content Marketing and Partnerships at GetResponse. Speaker 2 Anjali Sehrawat Marketing Manager @Outgrow Marketing Manager at Outg...
Several Fun Facts About Content Marketing
CONTENT MARKETING

Several Fun Facts About Content Marketing

There are more than 25 million new pieces of content that is shared on the web daily. This huge flood of information flowing to consumers affirms that content is still king. Speaking of the saying that content is king, this saying was first said by Bill Gates in 1996 when he gave an opinion in an essay about the future of advertising. The daily volume of content that is posted on the web is massive and the practice of marketing by content is still in its infancy. Even in its infancy, content marketing has aggressively begun to replace the traditional pitchy type of ads with fresh answers, guidance, and insight for the consumer. Leading your marketing with content is not just a new trend used by small businesses that are wishing to connect with the consumer. It is also being used by some...
The 3 Stages Of Content Marketing You Should Know
CONTENT MARKETING, EBOOKS

The 3 Stages Of Content Marketing You Should Know

When you think about it, all marketing is content marketing-your sales page, your blog, your website, your message, your emails, your videos, your podcasts-they're all content. So, why do so many coaches (and other solopreneurs) cringe at the thought of having to market their business? • They don't like creating content, or they don't feel confident about it. • They don't feel like they have enough time to create content. • And/or they don't know how to distribute content for maximum efficiency, in the crucial areas of their business. So, successful marketing is all about how well you can produce and distribute content. And many solopreneurs are either not producing enough content to market their business effectively, or they often don't know where that content needs to be put. S...
Research Shows Content Rules On Twitter Help Preserve Free Speech From Bots And Other Manipulation – Elon Musk Is Wrong
SOCIAL MEDIA

Research Shows Content Rules On Twitter Help Preserve Free Speech From Bots And Other Manipulation – Elon Musk Is Wrong

Elon Musk’s accepted bid to purchase Twitter has triggered a lot of debate about what it means for the future of the social media platform, which plays an important role in determining the news and information many people – especially Americans – are exposed to. Musk has said he wants to make Twitter an arena for free speech. It’s not clear what that will mean, and his statements have fueled speculation among both supporters and detractors. As a corporation, Twitter can regulate speech on its platform as it chooses. There are bills being considered in the U.S. Congress and by the European Union that address social media regulation, but these are about transparency, accountability, illegal harmful content and protecting users’ rights, rather than regulating speech. Musk’s calls for free s...
10 Actionable Content Marketing Tips By Experts
CONTENT MARKETING

10 Actionable Content Marketing Tips By Experts

PUT MOBILE FIRST! “Refocus content to appease the mobile user first. For a long time, we’ve been creating content solely for the desktop, which generally meant long-form content. Going into 2019, we have to put the mobile user first. The types of queries mobile users are looking for are fast, trendy and actionable. So ask yourself, is your content satisfying those requirements?” I’m sure we’ve all heard the phrase “Content Is King”. Well, there’s a reason why! Content marketing is all about creating and distributing valuable content to attract, retain and ultimately, convert your audience. From bringing in prospects, improving your SEO to establishing brand expertise – quality content is paramount to the success of your business. In 2019, few businesses doubt the power of content marke...
7 Content Amplification Tips To Boost Your Marketing Efforts
RECOMMENDATIONS

7 Content Amplification Tips To Boost Your Marketing Efforts

Marketing is not just about creating valuable content. If you think your job as a marketer is done once you’ve published your content, you’re wrong my friend. You can’t just sit back and wait for your conversions to increase on the basis of your content. You need to do something so that people actually get to view your content. This is where content amplification comes in. Content amplification is extremely crucial when it comes to your content’s performance. Without it, most content does terribly. But how do you go about amplifying your content? So, in this blog, we talk about the key takeaways from Amanda Natividad and Rand Fishkin’s video on content amplification as part of SparkToro’s “Office-hours” live stream. Let’s dive right in! What Is Content Amplification? Content amplifica...
Forbes’ Top Marketing Influencer Leonard Kim On How To Create High Converting Content
CONTENT MARKETING

Forbes’ Top Marketing Influencer Leonard Kim On How To Create High Converting Content

Content should be created not just to attract, but to convert. And only content that adds value can work in the long term. So tune in to learn how you can create quality content to push your marketing strategy a step ahead. What's On The Menu What Does Leonard Kim Do? How To Interact The Right Way? Connecting With Your Audience Writing Content That People Relate To What Makes You Unique? Interactive Content As A Two-Way Process LISTEN NOW!    
Brand Building With Quality Content
DIGITAL MARKETING

Brand Building With Quality Content

Content is the most crucial element for a brand. It is a way to reach your target audience, drive traffic to your website, engage the visitor, increase conversion rates, enhance brand awareness and increase revenue. Now, with the vast amount of content available on the internet, creating any content will not help you reach your goals. Your content needs to stand apart from the rest so that it attracts the attention of the potential customer. Therefore few qualities are a must in the content to aid your business growth and establish your brand in the market. Here are some attributes that are listed by companies providing content writing services. Relevant The content has to keep the target audience in mind. A well written and quality content that does not fulfill the needs and expectatio...