AI And Social Media – Automate To Liberate
These days everyone is on social media, for good or for bad.
Sometimes we wish we were not - the din of the internet is even more acute on social media - but brands need to be where people gather to be successful. Beside the trolling and endless unpleasantness of Twitter exchanges, it's undeniable one can connect with a lot of people at once on social media.
Here's the rub: social media is noisy, and getting noisier. How can one be effective on social media when every second more than 8000 tweets are shared? Welcome to the new Alice's rabbit hole.
If there must be a respite, for both the sake of sanity as well as strategy, we need new tools.
Enter automation. Specifically AI-driven automation. Why AI? Classic automation is a Mechanical Turk. Not the Amazon type, but the 19th-cen...