Retargeting Marketing: How, When, And Why Is It Used?
If you are running a business and trying to sell your products and services online, then driving people to your website plays a critical role. But what if people aren’t ready to buy when they first visit your website? Or if they get distracted before completing their purchase? This is where retargeting marketing enters the picture.
In order to attract people and bring your leads back to your website, running ads and retargeting marketing campaigns is the way to go. So, let us understand what is this concept all about and how to implement it!
What Is Retargeting Marketing?
Retargeting is a form of marketing strategy that lets you re-attract your prospects who leave your website before making a purchase and convert them into paying customers. Visitors might look for the same product on diff...