How To Avoid This One Major Pitfall As A Coach (And How To Rise Above It)
When I began my transition out of a corporate career to start a coaching practice, I immediately noticed a disturbing trend within the coaching industry that I knew I wanted to stay far away from. A trend that once made many coaches 6 and 7 figure income earners but a tactic that is also turning many off to the benefits of coaching: telling people they need a coach.
Yes, it's a saturated market and a noisy world out there. As a woman who feels passionate about helping others in your niche it's easy to get sucked into the messaging that everyone else is using; sales pages and social media posts trying to convince others how much they need life-changing info and breakthrough sessions that only a coach can provide.
Programs, emails, Facebook ads and social media posts are filling up our spa...