Tag: imitation

Look At Atari And Bitcoin – Innovative Products Lead To A Boom In Imitation And Often A Bust
BUSINESS

Look At Atari And Bitcoin – Innovative Products Lead To A Boom In Imitation And Often A Bust

Buried in a dusty landfill in Alamogordo, New Mexico, are more than 700,000 discarded Atari game cartridges, including E.T., the 1982 Atari game based on the blockbuster film. This bleak trove of artifacts symbolizes the video game crash of 1983, when consumer demand plummeted and companies like Atari literally dumped their cartridges in the trash. Why did the popularity of Atari video games rise exponentially only to collapse seemingly overnight? As soon as creative original Atari games like Centipede and Space Invaders hit store shelves, many, many imitations flooded the market. Lucrative ideas are often copied and replicated to capitalize on successes by the company that created the original, and by imitators. There are, for example, more than 20 movie sequels to Marvel’s “Avengers” a...