How Colors Affect Conversions- Examples & Applications
Audiences online have limited attention spans. They’re powering through websites (and digesting information at 1,000,000 miles an hour). The sole means to grab their attention is to stand out among all the chaos. That’s where color comes in. This especially works in today’s world as companies seek to use this type of psychology to bring in more customers. So in this guide, we will talk about how colors affect conversions and help boost your business.
Summary
When colors are being chosen by a company for their website, a number of factors are considered by the marketers and designers. These factors can be anything ranging from culture to the person’s perspective and preferences.
Some Facts About Colors and Products
1. According to some surveys, when people buy a product, 93% of them say th...