Cutting through the clutter – “content marketing” from the POV of the man who coined the term.
Saksham Sharda
Creative Director,
Outgrow
Joe Pulizzi
Founder – CMI and the Tilt,
Co Founder – Creator Economy Expo
Click here for the podcast transcript
After landing a successful exit with his Content Marketing Startup – Content Marketing Institute – Joe Pulizzi has been at the forefront of the content entrepreneurship era, pioneering the practice of content marketing. The author of several best selling books, and a keynote speaker at more than 400 locations in 16 countries – he shares the story of his breakthrough and his observations on the emergence of the creator economy.