Saturday, December 6

SOCIAL MEDIA

How To Use Social Media For Branding Like A Celebrity
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BUSINESS, SOCIAL MEDIA, TOP FOUR

How To Use Social Media For Branding Like A Celebrity

Being a celebrity is a never ending task. The fame and fortune that come with this status require constant effort to maintain. As a celebrity, it is very important to maintain one's brand. The brand is what makes people keep talking about you and thus making you a celebrity. As such, a celebrity should maintain their brand. One of the tools that they can use to accomplish this is social media. There are many platforms for celebrity branding. They include YouTube, Facebook Groups and LinkedIn Groups. Read on to learn how to become a celebrity in your niche with the assistance of social media. They use social media accounts to treat their fans like friends To build their brands, celebrities using social media to get closer to their friends. The celebrities use their accounts to speak to th...
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Tips On How To Make Your Video Go Viral
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SOCIAL MEDIA

Tips On How To Make Your Video Go Viral

  While doing research for this article, this writer found some pretty low-down stuff. Like, who are those people that title their videos suggestively, and inaccurately, might I add? Videos go viral for more reasons than that. Or, what about the accurate ones that are enough to make you queasy? I didn't watch those, by the way. I would hazard a guess and say that some of them were recorded under the influence of mind altering chemicals. So, is the New School Method of Cinematography? Get a camera, get stoned and get 9 million views!! In some cases, it seems to be true. Don't misunderstand, it's not acceptable in my philosophy to promote public intoxication. Besides, it's illegal. OK, that said, there are a few things that I have gleaned that I'm not repulsed to share. Here goe...
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Even After Blocking An Ex On Facebook, The Platform Promotes Painful Reminders
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SOCIAL MEDIA

Even After Blocking An Ex On Facebook, The Platform Promotes Painful Reminders

Anthony Pinter, a Ph.D. student in information science at the University of Colorado Boulder, recently completed a study on people’s experiences with upsetting and unexpected reminders of an ex on Facebook. His team’s findings are examples of algorithmic cruelty – instances in which algorithms are designed to do something and do it well, but end up backfiring because they can’t fully grasp the nuances of human relationships and behavior. How has social media made breakups more difficult? Anthony Pinter: Breaking up with a loved one has always meant making difficult choices: who gets the couch, who gets the fridge, who gets the cat. But before social media, once the messy details were sorted, it wasn’t too difficult to create the physical, mental and emotional space that research ...
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The Obsession With Twilight, Two Decades On
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SOCIAL MEDIA, VIDEO REELS

The Obsession With Twilight, Two Decades On

Why the internet (and Gen Z) is still obsessed with Twilight, two decades on. Saturday marked the 20th anniversary of the publication of Twilight, the first book in Stephanie Meyer’s teen vampire romance saga published between 2005 and 2020. It has also been almost 20 years since Kristen Stewart’s awkward “plain girl” Bella and Robert Pattinson’s century-old glittery Edward appeared in the first movie. The film Twilight (2008) grossed more than US$407 million (about A$539 million at the time) worldwide during its theatrical release. It is often credited with launching the careers of Stewart and Pattinson. Full of awkward dialogue, melodramatic acting and absurd scenes like the iconic vampire family-bonding baseball game, Twilight has earned cult status. Akin to Tommy Wiseau’s bizarre...
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Social Media Age Restrictions?
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SOCIAL MEDIA

Social Media Age Restrictions?

Social media age restrictions may go further than you thought. Here’s how Australia’s eSafety Commissioner, Julie Inman Grant, today outlined an updated list of platforms that may fall under the social media age restrictions that will take effect later this year. While Australians expected platforms such as Facebook, TikTok, Instagram, Twitter and YouTube to be included, this new list demonstrates the legislation’s reach is even broader. Which platforms will be required to restrict access for under 16s? When the legislation was first introduced, the government explained it would use the definition of social media outlined in Australia’s Social Media Services Online Safety Code. The law, which comes into effect on December 10, will restrict people under 16 from holding accounts o...
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Set Boundaries On Social Media To Avoid Disturbing Content
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SOCIAL MEDIA

Set Boundaries On Social Media To Avoid Disturbing Content

How To Avoid Seeing Disturbing Content On Social Media And Protect Your Peace Of Mind When graphic videos go viral, like the recent fatal shooting of Charlie Kirk, it can feel impossible to protect yourself from seeing things you did not consent to see. But there are steps you can take. Social media platforms are designed to maximize engagement, not protect your peace of mind. The major platforms have also reduced their content moderation efforts over the past year or so. That means upsetting content can reach you even when you never chose to watch it. You do not have to watch every piece of content that crosses your screen, however. Protecting your own mental state is not avoidance or denial. As a researcher who studies ways to counteract the negative effects of social media on menta...
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The Pop Culture Glow-Up: How ‘Then vs. Now’ Trends Are Taking Over Social Feeds
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SOCIAL MEDIA

The Pop Culture Glow-Up: How ‘Then vs. Now’ Trends Are Taking Over Social Feeds

The Pop Culture Glow-Up: How ‘Then vs. Now’ Trends Are Taking Over Social Feeds Scroll through Instagram, TikTok, or Twitter, and you’ll see it everywhere: the “Then vs. Now” trend. From everyday users to celebrities, transformation challenges have become one of the most addictive ways to engage audiences. These side-by-side glow-up posts, where people showcase old photos next to present-day versions of themselves, aren’t just fun—they’re reshaping digital culture. At the heart of the trend is nostalgia. Social media thrives on moments that feel relatable, and nothing hits harder than revisiting the awkward hairstyles, questionable fashion choices, or blurry flip-phone photos from the past. For many, posting a glow-up is a form of self-expression that says, look how far I’ve come. It’s a...
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From TikTok To The Big Screen: How Social Media Stars Are Taking Over Hollywood
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SOCIAL MEDIA

From TikTok To The Big Screen: How Social Media Stars Are Taking Over Hollywood

Discover how TikTok and social media stars are crossing over into Hollywood. Learn how influencers are transforming film, TV, and celebrity culture with their massive audiences. Hollywood has always been a world of reinvention, but in recent years, the rules of fame have shifted dramatically. The latest wave of stars isn’t coming from acting schools or talent agencies—they’re rising straight out of social media platforms, particularly TikTok. Short-form content creators who once built audiences with 15-second skits, viral dances, or comedic sketches are now crossing over into mainstream film and television, transforming the way Hollywood discovers talent. The Rise of the Social Media Star TikTok has created a global stage for everyday creators. With its algorithmic feed, videos can ...
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The Rise Of Micro-Trend Communities
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SOCIAL MEDIA

The Rise Of Micro-Trend Communities

The Rise Of Micro-Trend Communities Social media culture is evolving faster than ever, and one of the most fascinating shifts is the rise of micro-trend communities. These tightly knit, niche-driven groups are reshaping how trends emerge, spread, and sustain themselves online. Unlike traditional viral moments that fade quickly, micro-trends thrive in small, highly engaged circles, often building lasting influence. From Mass Trends to Micro Movements In the early days of social media, platforms like Facebook and Twitter were dominated by massive viral sensations—dance challenges, memes, and hashtags that reached millions overnight. Now, TikTok, Instagram Reels, and even niche platforms like Discord and Reddit are proving that smaller, more targeted trends can have just as much impact—if ...
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Micro-Influencers — Story Tellers
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SOCIAL MEDIA

Micro-Influencers — Story Tellers

Telling stories: the 4 ways micro-influencers build and keep their loyal audiences. The rise of social media was quickly followed by the advent of the “influencer” – an online content creator who builds credibility within a specific niche, giving them the power to shape opinions and purchasing decisions. This skill lies at the heart of the influencer-marketing industry, a juggernaut projected to be worth around US$32 billion this year. On Instagram alone, which boasts more than two billion users, an estimated 50 million people identify as “creators”. Brands often send influencers products, hoping a well-placed post or story will connect with consumers on a more personal level. But the mantle of “influencer” is not reserved for those with millions of followers. Micro-influencers, who ...
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