should

25Apr

By THEIRL1ADMIN01No Comments

MONEY, SPORTS

Should College Athletes Be Allowed To Use Their School Brand For Paid Endorsements

John Holden, Oklahoma State University Just days after the NCAA changed it rules in June 2021 to let college athletes seek endorsement deals, a college quarterback in the South announced a sponsorship deal with a beverage company. About the same time, another college football player, a wide receiver in the South, signed an endorsement deal with a national retailer. In both cases, the players wore clothes without university logos in the photographs they posted on their social media as they promoted the companies. Not so with another football player – a quarterback in the Southwest – who got use of a new car from a dealership for standing next to one of the dealership’s cars in a photograph on his social media page. Instead of plain clothes, he wore a polo shirt with his university logo ...

What Role Should Business Gifts Play In A Marketing Campaign?

16Nov

By THEIRL1ADMIN01No Comments

EBOOKS

What Role Should Business Gifts Play In A Marketing Campaign?

Business gifts have come a long way over the past couple of decades. Gone are the days when corporate gifts were only rolled out at Christmas and restricted to cork backed coasters and plastic rulers. The market is more sophisticated both in terms of what can be supplied but also in the expectations of purchasers. But what can business gifts do to improve the success of a marketing campaign? Well there are three fundamental things to consider when choosing a promotional gift; your company, your promotional campaign, and your target audience. 1) Your Company Any marketing campaign must be appropriate to your company, reflecting what it stands for and projecting its values. For example, don't choose confectionery if you are a health food company - this is an obvious example but reflects...

5 Things New Graduates Should Do To Plan Their Careers

28Oct

By THEIRL1ADMIN01No Comments

EDUCATION

5 Things New Graduates Should Do To Plan Their Careers

Today’s graduates start their job search with a belief that they should enter their company or industry of choice immediately after graduation. At least that’s what we’ve observed in our experience advising thousands of college students over the years on how to launch their careers. Research has shown that younger millennials and older Gen Zers – that is, those born between 1990 and 1998 – are motivated by roles that are meaningful and where they can be given responsibility quickly. They tend to change jobs often and are looking for ways to move up the ladder and increase their salary at a faster pace than other generations currently in the workforce. From what we’ve observed, they are instructed by their parents and career advisers to look for opportunities that align with their passion...

The 3 Stages Of Content Marketing You Should Know

26Apr

By THEIRL1ADMIN01No Comments

CONTENT MARKETING, EBOOKS

The 3 Stages Of Content Marketing You Should Know

When you think about it, all marketing is content marketing-your sales page, your blog, your website, your message, your emails, your videos, your podcasts-they're all content. So, why do so many coaches (and other solopreneurs) cringe at the thought of having to market their business? • They don't like creating content, or they don't feel confident about it. • They don't feel like they have enough time to create content. • And/or they don't know how to distribute content for maximum efficiency, in the crucial areas of their business. So, successful marketing is all about how well you can produce and distribute content. And many solopreneurs are either not producing enough content to market their business effectively, or they often don't know where that content needs to be put. ...

The Gorgeous Khaneshia ‘KJ’ Smith Is Definitely Someone You Should Keep An Eye On

14Jul

By THEIRL1ADMIN01No Comments

CELEBRITIES, TOP FOUR

The Gorgeous Khaneshia ‘KJ’ Smith Is Definitely Someone You Should Keep An Eye On

Born in Tallahassee, Florida, KJ studied Business Marketing at Florida State University. But instead of going into the business world, KJ knew that she was meant for the big screen. KJ later moved to Los Angeles and began her acting career, mostly appearing on comedy shows. Some of her more notable credits include one-off appearances on Conan (2012), All My Children (2011), The Therapist (2013), and The Real Husbands of Hollywood (2013). Her most skinsational role of all came in the 2014 premiere of the Starz! series Survivor's Remorse. Khaneshia appeared as "Kiara" and bared her apple-sized, squeezable beauties while sitting topless on the bed chatting with Mike Epps. Now that's one hell of a nude debut! Let's hope this is just the beginning of a glorious trend for this buxom babe. Want...

Five Small Business Branding Mistakes You Should Avoid

10Apr

By THEIRL1ADMIN011 Comment

BRANDING, RECOMMENDATIONS

Five Small Business Branding Mistakes You Should Avoid

Small and medium enterprises tend to underestimate the power of branding. This must rank as one of the deadliest mistakes in the world of making business. You have most likely read about the branding failures of large businesses in the news – those massive errors that spelled doom for once successful ventures. While not making headlines the collapse of small businesses are more common. Studies reveal that 63% of all South African businesses fail within the first two years of trading. Many of the errors behind the collapse of small and medium enterprises are branding errors – or the result of business owners not understanding the importance of it. Many people think of “brands” as being large, important identities everybody knows about like Nike, Coca-Cola, and Harley Davidson. But buildin...

Should Students Consider Politics As A Career Direction?

19Feb

By THEIRL1ADMIN01No Comments

EDUCATION

Should Students Consider Politics As A Career Direction?

With all that has been going on during the past few years in the political area, some students serving in student government and those with Political Science or History as a major may think about going into Politics. People who choose that direction may be motivated by a number of things. Among them may be the desire to: - Serve the people in their community, city, state or Country - Do good and make things better for the people they represent - Assume a position of power - Boost their ego - Take advantage of opportunities for personal gain To be successful, students must possess the personal qualities that seem to permeate politics today. Of course, some of these qualities may be good, while others tend to be bad for the people they represent. Admirable Qualities: - Looks out ...

Tips From A Tax Scholar – Taxpayers Should Expect Serious Delays From The IRS This Year But Says Only Congress Can Fix The Underlying Problem

19Feb

By THEIRL1ADMIN01No Comments

MONEY

Tips From A Tax Scholar – Taxpayers Should Expect Serious Delays From The IRS This Year But Says Only Congress Can Fix The Underlying Problem

No one likes tax season. It’s complicated, it’s stressful, and it’s getting worse. Last year was already the “most challenging year taxpayers and tax professionals have ever experienced,” according to the Taxpayer Advocate Service, an independent part of the Internal Revenue Service. According to the agency’s annual report, taxpayers had trouble reaching the IRS, tax returns took months to process, almost a quarter of refunds didn’t go out until 2022, and collection notices were sent out even after the tax owed was paid. The pandemic deserves some of the blame, but so do years of underfunding the IRS, antiquated computer systems and a dwindling workforce. And with millions of returns from 2021 still waiting to be processed, 2022 may be worse. That prospect has prompted lawmakers and oth...

Should You Boost A Facebook Post Or Run A Facebook Ad?

19Feb

By THEIRL1ADMIN01No Comments

DIGITAL MARKETING

Should You Boost A Facebook Post Or Run A Facebook Ad?

Facebook is the most popular social media site in the world, with more than two billion monthly users. To reach more prospects and customers with your marketing messages you can get pay-per-click (PPC) traffic at an affordable rate from Facebook. This PPC advertising is much less expensive compared to Google AdWords. Even small businesses that have a limited budget can afford Facebook advertising. One of the most important things to grasp is the difference between Facebook news feed advertising and Facebook boosted posts. Facebook News Feed Advertising The Facebook news feed is the backbone of Facebook, showing a wide variety of content from people with whom a person is connected. When someone likes your page, they will become a follower. This means they have to opportunity to see yo...

We Should Talk About Astrology And The Importance Of It In Society

6Feb

By THEIRL1ADMIN01No Comments

ASTROLOGY

We Should Talk About Astrology And The Importance Of It In Society

Astrology is a science which has been part of the society since ages but still holds it's importance in today's time. People like to take all their decisions by knowing the position of their stars. There is a wide range of services which can answer various questions pertaining to different aspects of life. Indian astrology is a science which has solutions to all problems and also has remedies to everything. An Indian astrologer can offer a wide range of astrological services like astrological predictions, generate astro reports, give astro remedies to many problems, give advice on gem stones and also do match making seeing the compatibility through the star positions. Free horoscopes are available. Free reports on daily, weekly, monthly and yearly predictions are available which helps ...