podcast

28Oct

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DIGITAL MARKETING

Podcast Of The Week: EPISODE 082: Developing A Predictable And Sustainable Marketing System In B2B SaaS

Interview with Trevor Hatfield - Founder and CEO, Inturact Trevor Hatfield is the founder and CEO of Inturact, an Integrated Marketing Agency and HubSpot partner whose mission is to align web-marketing with sales objectives by utilising the most up-to-date methodologies and technological solutions to broaden his clients' reach, build their brand, and increase their revenue. Inturact has run successful campaigns for companies ranging from startups to Fortune 500 corporations. Listen to this SaaS expert discuss actionable changes you can make to transform your web presence from an immovable object to an unstoppable force. Saksham Sharda Creative Director, Outgrow Trevor Hatfield Founder, Inturact On The Menu: What most people get wrong about marketing attribution How ...

Podcast Of The Week: What It Takes To Win Fast In An Ever-Changing And Highly Competitive Industry: Exploring The Hawke Method With Hawke Media Founder Erik Huberman

29Sep

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DIGITAL MARKETING

Podcast Of The Week: What It Takes To Win Fast In An Ever-Changing And Highly Competitive Industry: Exploring The Hawke Method With Hawke Media Founder Erik Huberman

Interview with Erik Huberman - Founder and CEO, Hawke Media Episode 078- What it takes to win fast in an ever-changing and highly competitive industry: Exploring The Hawke Method with Hawke Media Founder Erik Huberman Start Your Outgrow Trial Outgrow is an interactive marketing platform that lets marketers and digital agencies create quizzes, calculators and assessments to boost their marketing efforts. Our tools help companies generate new leads, increase their social footprint and engage their customers. We've seen numerous examples of Outgrow customers getting up to 50% conversions using calculators and quizzes! Saksham Sharda Creative Director, Outgrow Erik Huberman Founder and CEO, Hawke Media Erik is the founder and CEO of Hawke Media, a highly ...

Podcast Of The Week: Re-Evaluating Customer Success And Advocacy: Marketing Lessons From Sydney Sloan

27Aug

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DIGITAL MARKETING

Podcast Of The Week: Re-Evaluating Customer Success And Advocacy: Marketing Lessons From Sydney Sloan

Interview with Sydney Sloan - Former CMO, Salesloft & Alfresco, Startup Investor and Advisor. Sydney is a CMO, board advisor, and thought leader who has held senior leadership positions in product marketing, operations, field marketing, partner marketing, business development, and customer experience. Sydney served as a CMO at Alfresco and then Salesloft after managing enterprise product marketing and industry solutions marketing at Adobe Systems for 9 years. Tune in to listen to this seasoned marketer as she shares the lessons she's learned over the course of her 25+ year career in marketing. Click here for the podcast transcript Start Your Outgrow Free Trial!

Podcast — How Powerful Sounds Of Protest Amplify Resistance

7Jul

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Journalism

Podcast — How Powerful Sounds Of Protest Amplify Resistance

When you think of a protest, one that fills the streets, do you remember the visuals of what you saw? Visually striking images are often circulated by news media — like the one we’ve used for this article. But can you also close your eyes and remember the sounds that surrounded you For me, sound has always resonated — it’s sometimes what I remember, long after the streets are empty and quiet again. Maybe it’s the sound of a chant “No Justice No Peace” or “I Can’t Breathe” at a Black Lives Matter protest. Or a theatre shaking from feet stomping after a speech by a brown queer rights activist. I can still hear that. I also remember the sound of Toronto police horses clopping on concrete during the 1992 protest against police brutality. Everyday sounds are important too. The normal so...

TikTok: More Than Just A Frivolous App For Lip-Syncing And Dancing – Podcast

3Apr

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IN OTHER NEWS, SOCIAL MEDIA, TECHNOLOGY

TikTok: More Than Just A Frivolous App For Lip-Syncing And Dancing – Podcast

The wildly popular app TikTok started off as a platform to create musical, lip-syncing and dance videos. The pandemic helped the app grow as more and more people were searching for something to do while stuck at home. And right now, it’s not just well-loved, it’s the most downloaded app in the world. For the most part, it’s used by people under the age of 30. TikTok is a highly addictive video sharing platform with a lot of lively music and dance videos that encourages participation and replication. Think macarena times 100 million. For many people it sounds like a frivolous waste of time. But the app has revealed itself to have more depth than initially meets the eye. TikTok can be a place to learn, become politically aware and even discover new things about yourself. Scroll...

Podcast: The 4 Principles For Profit And Prosperity With Jay Steinfeld

15Jun

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EBOOKS

Podcast: The 4 Principles For Profit And Prosperity With Jay Steinfeld

As founder and CEO of Global Custom Commerce (GCC), Jay Steinfeld was an early mover in e-Commerce. In 1993 he bootstrapped his website, Binds.com, built for just $1500, and operated from his garage, into the world’s #1 online window coverings retailer. Interested In Becoming A GLO Member! CLICK HERE! In January 2014, GCC was sold to The Home Depot, when Jay continued for over 6 years to lead GCC as its CEO and joined the Home Depot Online Leadership Team.

15Jun

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WEBINAR EDUCATION

Webinar: Maximize Your LinkedIn Impact With Richard Bliss

There is a lot more to LinkedIn then you may realize This week I sit down with Richard Bliss, LinkedIn Trainer and LinkedIn Voice. We spoke at length about making LinkedIn work for us in business and how to generate interest and RESPONSE from the LinkedIn Community. We will discuss: The Formula for getting the best traction with your post The best times to make a post The mistakes people are making on LinkedIn and YOU can do to avoid them Register and attend this one if you want learn to make LinkedIn really pay off! Speaker Richard Bliss Date & Time Thursday, June 16th, 2022 12:00PM - 1:00PM Central Location: Online Register Now Event Speaker Richard Bliss As a LinkedIn Top Voices and experienced executive communications manager and Social Media ...

The Rise And Rise Of Audio Storytelling: The Podcast Revolution

24May

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THE LATEST NEWS

The Rise And Rise Of Audio Storytelling: The Podcast Revolution

The state of audio drama in 2020 is wildly different from ten years ago when audio, or rather radio drama, was in decline across much of the English-speaking world. Drama had been dropped from radio stations in the US, was being phased out from popular listening in Canada and faced budget cuts in the UK and Ireland. The roots of the reinvention go back to the early 1980s. Adaptations like the BBC’s Hitchhiker’s Guide to the Galaxy, Lord of the Rings and NPR/BBC’s Star Wars changed how radio drama was viewed. They gave rise to a later audio movie style and inspired a new generation of independents. These “indie” producers pioneered the revival of the medium. Digitisation of sound-design during the 1990s and 2000s put the means of production back into the hands of hobbyist creatives. Howev...

24May

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THE LATEST NEWS

Steps To Starting Your Own Podcast

You may have listened to a podcast or two or just simply heard about podcasting, but how do you start podcasting yourself? Especially if you are a Christian or interested in starting a Christian Podcast? Podcasting isn't the most difficult thing to do, but it can be challenging to become a successful podcaster. Many people, when they start a podcast, want to be so general that anyone will want to listen. But that does not really appeal to anyone! It takes a lot of time and hard work to start, run and have a successful podcast. But for those that do have a successful podcast, they are targeting a very specific audience. Figure Out What Your Podcast Is About Before you even start recording, you have to figure out what it is you want to talk about. What do you want your podcast to accompli...

Podcast Host, Michelle Obama: How Podcasting Became A Multi-Billion Dollar Industry

6May

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IMPACT, TOP FOUR

Podcast Host, Michelle Obama: How Podcasting Became A Multi-Billion Dollar Industry

“You kind of fail your way to success,” observed Matt Lieber, head of podcast operations at Spotify, at this year’s Audiocraft festival, an annual weekend of panels about podcasting. Normally held in Sydney, this year, thanks to COVID-19, the festival shifted online. Lieber was talking about StartUp, his podcast about establishing Gimlet Media in 2014. Lieber and his business partner, Alex Blumberg, wanted to develop a podcast studio that would become “the HBO of audio”. Last year, Gimlet hit the jackpot. It was acquired by Spotify for US$230 million (A$322 million). While podcasts have been alive on the internet since 2004 (“But what to call it? Audioblogging? Podcasting? GuerillaMedia?” asked the Guardian), 2014’s Serial is largely credited with starting a new boom for the form. Seria...