Tag: outreach

Have you been wondering how to widen your customer horizon? Don’t worry, we’ve got you covered. The easiest way to reach out to a wider audience is through cold outreach. In a survey, about 59% of respondents said that emails influence their buying decisions. Hence, cold outreach can open doors for an extra boost in website traffic, audience engagement, and conversions. But how you go about doing it is extremely crucial and will determine your success. So, in this blog, we talk about the key takeaways from Amanda Natividad and Rand Fishkin’s video on cold outreach as part of SparkToro’s “Office-hours” live stream. Let’s get started! What Is Cold Outreach? Cold outreach refers to the process where you reach out to or contact someone via email who doesn’t have any connection with your ...