building

16Nov

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INFLUENCERS

Building Meaningful Relationships With Influencers

Marketing to influencers is an important part of your business's success. Strong relationships are at the heart of your professional success. Take it one step further and cultivate and maintain relationships with people who are influential in your Industry. Influencer marketing is not a new strategy or way of thinking. It has been around for a very long time. Business people have recognized its value for ages and the way in which you use it will determine how successful your business will be because of it. There are many things to think about when it comes to targeting influencers. The first thing is that you need to identify who the influencers are and connect with them so that you can start to build meaningful and mutually beneficial relationships with them. An interesting point is...

Contradicting NIMBY Concerns – Building Subsidized Low-Income Housing Actually Lifts Property Values In A Neighborhood

4Apr

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IN OTHER NEWS

Contradicting NIMBY Concerns – Building Subsidized Low-Income Housing Actually Lifts Property Values In A Neighborhood

Building multiple publicly subsidized low-income housing developments in a neighborhood doesn’t lower the value of other homes in the area – and in fact can even increase their worth, according to a new peer-reviewed study I co-authored. For the study, we looked at 508 developments financed through the federal Low-Income Housing Tax Credit program and built in the Chicago area from 1997 to 2016. We then examined their influence on more than 600,000 nearby residential sales, using data from local property assessments and tax records. We chose Chicago because of its size, well-established neighborhoods, substantial amount of subsidized housing developments, well-documented racial and ethnic segregation, pockets of persistent and concentrated poverty and excellent data coverage. While some r...

Building Sales Using A Winning Sales Process

12Oct

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THE LATEST NEWS

Building Sales Using A Winning Sales Process

Prospecting Sometimes the issue with poor performance is nothing to do with ability but just not having a process to follow. It could simply be that a person is seeing the wrong prospects. Some of the questions to ask at this stage include: Where do you store your existing client information? How do you analyse the potential for further business from the client or though referrals might exist? Where do you store information for prospective clients? How do you analyse this information in terms of deciding where the potential for future business might exist? What do you know about your competitors and which existing and potential clients might be using their services? The effect of asking these questions of your staff, or even yourself, is to stimulate the thought process in ...

24Jul

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WEBINAR EDUCATION

Online July 28th: Building The A Team With Annie Hyman Pratt

Join us Thursday when we discuss Annie’s newest book, “The People Part – Seven Agreements Entrepreneurs and Leaders Make to Build Teams, Accelerate Growth and Banish Burnout for Good.” We will learn: How to strengthen your own self-leadership and what that actually means How to get the A Players and keep them How to get your staff to take on responsibilities with the same commitment as you, the owner Speaker Annie Hyman Pratt Date & Time Thursday, July 28th, 2022 12:00PM - 1:00PM Central Location: Online Register Now Event Speaker Annie Hyman Pratt Annie Hyman Pratt is a Leadership Expert & International Speaker. A leading authority on building successful teams, Annie's mission is to create inspired, creative and happy teams in businesses. S...

Men’s Mental Health Supported By Building Healthy Relationship Skills

4Apr

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HEALTH & WELLNESS, Journalism

Men’s Mental Health Supported By Building Healthy Relationship Skills

Healthy relationships positively influence men’s well-being. Men who are partnered or married live longer lives than single men, and they have better mental health than women and unpartnered men. Marriage appears to offer a protective influence on men’s health, reducing loneliness, depression and suicidality, and is associated with less substance and alcohol use. Despite these benefits, male suicide continues to be a global crisis. As men’s health researchers, our focus has been on men’s suicidality. Much of this work is motivated by the fact that men complete suicide at three to four times the rate of women, and are known to use more lethal methods (guns, asphyxiation) to end their life. While major depression is a contributing factor to suicidality, a recent review concluded that being...

27Mar

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DIGITAL MARKETING

Brand Building With Quality Content

Content is the most crucial element for a brand. It is a way to reach your target audience, drive traffic to your website, engage the visitor, increase conversion rates, enhance brand awareness and increase revenue. Now, with the vast amount of content available on the internet, creating any content will not help you reach your goals. Your content needs to stand apart from the rest so that it attracts the attention of the potential customer. Therefore few qualities are a must in the content to aid your business growth and establish your brand in the market. Here are some attributes that are listed by companies providing content writing services. Relevant The content has to keep the target audience in mind. A well written and quality content that does not fulfill the needs and expecta...

Diversity Of Test Subjects Is A Technology Blind Spot, What To Do About It – Building Machines That Work For Everyone

3Apr

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IN OTHER NEWS, TECHNOLOGY

Diversity Of Test Subjects Is A Technology Blind Spot, What To Do About It – Building Machines That Work For Everyone

People interact with machines in countless ways every day. In some cases, they actively control a device, like driving a car or using an app on a smartphone. Sometimes people passively interact with a device, like being imaged by an MRI machine. And sometimes they interact with machines without consent or even knowing about the interaction, like being scanned by a law enforcement facial recognition system. Human-Machine Interaction (HMI) is an umbrella term that describes the ways people interact with machines. HMI is a key aspect of researching, designing and building new technologies, and also studying how people use and are affected by technologies. Researchers, especially those traditionally trained in engineering, are increasingly taking a human-centered approach when developing sys...

For The Millions Of People Who Need It Most Building More Homes Won’t Solve The Affordable Housing Problem

15Nov

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IN OTHER NEWS

For The Millions Of People Who Need It Most Building More Homes Won’t Solve The Affordable Housing Problem

Alex Schwartz, The New School and Kirk McClure, University of Kansas Even before 2020, the U.S. faced an acute housing affordability crisis. The COVID-19 pandemic made it a whole lot worse after millions of people who lost their jobs fell behind on rent. While eviction bans forestalled mass homelessness – and emergency rental assistance has helped some – most moratoriums have now been lifted, putting a lot of people at risk of losing their homes. One solution pushed by the White House, state and local lawmakers and many others is to increase the supply of affordable housing, such as by reforming zoning and other land-use regulations. As experts on housing policy, we agree that increasing the supply of homes is necessary in areas with rapidly rising housing costs. But this won’t, by itse...

Building Peace And Justice In War-Torn Communities With Photography

20Aug

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IN OTHER NEWS, POLITICS

Building Peace And Justice In War-Torn Communities With Photography

POLITICS Pamina Firchow, Brandeis University; Tiffany Fairey, King's College London, and Yvette Selim, University of Technology Sydney It’s not easy for most people to think about what peace and justice mean to them, or how to express it. But that’s what we ask people in war-torn communities to do, all around the world. One place we did this is in Colombia, a country now testing out peace after more than 50 years of war between left-wing guerrillas, right-wing paramilitaries and government forces. We asked people in two villages, San José de Urama and Las Cruces in the country’s northwest, to think about what they looked for as signs of justice and coexistence in their communities, what we call “everyday peace indicators.” Through workshops using a research method called “photovoice,”...

The 4 Components To Building An Author Platform

29May

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BOOKS

The 4 Components To Building An Author Platform

What is an author platform? An author platform focuses on who you are as the author, and how many people you influence. It is what you represent. It is what comes to mind when people hear your name. There are four components to building a platform as an author. Authors should think of themselves in the same way as celebrities do. Becoming famous does not happen overnight. In fact, you don't become famous without having a following. And you can't have a following without first having a presence. People have to come to know you as an author. They must encounter your brand in order to get to you. Many new authors tend to believe that the only thing they need to focus on is writing the book; when that is so far from the truth. As an author, yes, you must write books; but, you also have ...