appreciation

Marketing always has the same goal-remember me! And with the holiday season approaching, you will get huge bonus points as you remember your best clients, customers, sales reps, and employees with business holiday gifts! It has been proven time and time again, that people are motivated by factors other than money. Buyers "say" that pricing is their main concern, but actions speak louder than words, and in the end, pricing is just an excuse so say "no." In reality, buying decisions are more complicated than that; and great marketing and sales result from the art of relationship. What better way to enhance your business relationships than by taking the opportunity to remember your clients, customers, and employees at Christmas with business holiday gifts? Selected thoughtfully, you can rea...

Joshua E. Kane, Arizona State University Fashion companies are increasingly being taken to task for selling expensive versions of traditional Indigenous dress. Gucci’s kaftans came with a US$3,500 price tag, which is far more than the $10 that Indians pay for a very similar-looking traditional kurta. Louis Vuitton’s $700 scarfs resembled the keiffyeh that is viewed as a symbol of Palestinian nationalism and sold in much of the Arab world at a far lower cost. Both fashion labels received criticism, but not only for the seemingly inflated prices. They were accused of appropriating Indigenous cultural artifacts for profit. It is also an accusation that has been leveled against many celebrities. The American model Kendall Jenner was accused of “hijacking Mexican culture and wearing it as a c...

Tag: appreciation

Unique Business Promotional Gift Ideas To Show Appreciation

How Does Cultural Appropriation Differ From Cultural Appreciation?